How To Create Compelling And Compliant CBD Labels

With the increased demand for CBD oil products in the market, consumers are becoming more conscious about the items they are buying. These days, people want to know what they are getting and if the products provide the best value for their money. It starts with the information you deliver with the product. This information is as important as the customers need them to check if your products comply with Federal laws and regulations.

Related: Aaron Bouren, co-founder of CBD Hemp Experts shared his thoughts about the future of CBD as an industry on his blog.

Many people have a misconception about CBD oil as it has a connection with the cannabis plant that includes both the marijuana and hemp plant. It also seems perplexing to a lot of CBD users. However, people who are going to try CBD for the first time worry about the possible psychoactive effects. But the reason for their fear is that most of them do not know that hemp and marijuana are not the same.

Hemp Vs. Marijuana

Hemp and marijuana are a type of flowering plants from the same species of plant. They both fall in the Cannabaceae family. The discernible difference between these two plants is the concentration of THC that they carry. THC is a popular substance that people have been using for thousands of years for recreational and medicinal purposes. However, this cannabinoid is well-known for creating mind-altering effects. According to research, the amount of THC less than 0.3% can not produce psychotropic effects on the users. The concentration of THC in the hemp plant is below 0.3%. On the other hand, the marijuana plant contains an amount of THC that exceeds 0.3%. Therefore, CBD oil derived from the hemp plant should not make you feel euphoric or high.

Federal Regulations

The 2018 Farm Bill both legalized hemp cultivation and hemp-derived CBD oil for public use in all 50 states in the USA. Currently, the FDA regulates CBD oil products and the CBD industry.

In the case of promoting your CBD-infused products, you must be careful. It is because the industry is relatively new, and the laws and regulations surrounding CBD oil are not clear. Although the FDA Controls this industry, it lacks regulation. That is why marketing and advertising CBD products can be confusing.

When you promote your products, the information you provide must be backed-up by authentic research and studies. Also, there are restrictions regarding what you can claim. You can not say, “CBD cures this or that,” it is considered a crime. Also, such claims can put you at risk of getting a penalty.

Creating a Compliant Label

With many things to consider, creating a compliant CBD product label may seem complicated. However, with a little knowledge, simplicity, and creativity, you can make it easier. You can not call CBD a dietary supplement, although it includes gummies, tinctures, and edibles. When creating a CBD product label, ensure your customers get all the information they would want to know about the product. Also, the information you provide on the product label must meet the FDA requirements.

Besides, your label must contain the product name, concentration, quantity, and ingredients. On the backside of the container, you have to include the information, such as third-party lab testing and test batch. Adding such information on the label increases credibility. Also, consumers get a reason for purchasing your products.

However, you can not put all the information on that tiny-sized label on the container. But with a little creativity, you can deliver more details with your product. In that case, you can use Barcode and QR code linking back to all the necessary information about your products on the brand website.

Be Creative

The look of your product label may influence how it attracts the consumers. When you are putting information on the label, emphasize readability and clarity. Besides, the color contrast of the text on the label is an unavoidable factor. If it’s not right, reading the information on the product label may seem hard, and consumers may move on to other brands.

Choosing the right brand name is as significant as the quality of your products. The name of the brand should reflect the niche. Finding an appropriate brand name requires brainstorming. Look into the other popular brands that are leading the market. Like you can take inspiration from CBD Hemp Experts. The name of this brand tells a lot about it. CBD Hemp Experts is one of the top manufacturers of bulk and wholesale CBD products in the USA. They have more than 100 ready to ship private label CBD products available.

All of their white label CBD products are manufactured from the USA grown industrial hemp and are 3rd party lab-tested. COA report from 3rd party Lab ensures the potency of each individual batch of their production line. They also manufacture CBG products & the next generation of water soluble CBD. Their nano CBD is one of the best in the industry.

When you have found the name, it’s time to create your logo and icons. In this case, you can hire professionals. So far, it may cost you some money, but they can bring out the right design for your brand.

Make Your Brand Best

Savvy consumers look for certain things on a product. If your brand is creating products that happen to support these specialties, do not forget to include them. You can mention the following information, if applicable:

• Vegan
• Cruelty-free
• Sustainably sourced
• Packaged in recyclable materials
• Gluten-free
• Non-GMO
• Sugar-free
• Made in the USA
• Origin of Hemp
• And so on

The Takeaway

Although we have tried to give you some of the underlying information surrounding CBD marketing and labeling, don’t forget to ensure your brand and its product labels meet the legal requirements. Get acquainted with the Federal laws, check the guidelines, and follow the regulations of your state.

Related: CBD Hemp Guru is a platform where they review the best CBD oil products created by the top-notch CBD companies. They endeavor to educate the current and prospective CBD users about CBD benefits and dosage. They have also created a list of the best CBD oil tinctures that are currently leading the market with outstanding reputation for quality. In their article: “best CBD oil for sleep”, you will learn how CBD can help you get some shut-eye. Also, you will be able to compare different CBD oil products and make a better purchase decision. For instance, if you are looking for the best CBD oil for post surgery pain management or best CBD oil for diabetes, they can provide you with some of the finest information. You can also have a look at their list of the best CBD oil for fibromyalgia. In their latest post “best CBD oil for arthritis pain” they have put together some amazing scientific information on the effectiveness of CBD in treating arthritis symptoms. You will get plenty of guidelines on their website to make it easier for you to be able to choose the best products for your particular needs.